social media toolkit | the jackson copeland foundation

The JCF Social Media Toolkit

Your voice has power—even from a hospital bed.

We know that during treatment, your energy is your most precious resource. However, many families ask us, “How can I give back?” As a 100% volunteer-run organization , our ability to help the next family depends entirely on our visibility. When you engage with us online, you aren’t just “posting”—you are helping a potential donor or sponsor find us.

Below are easy, “one-click” ways to support The Jackson Copeland Foundation and the #JacksonWouldGo mission.


1. Easy-to-Copy Captions

Simply copy and paste these into Facebook, Instagram, or a text message to your friends.

Option A: The Gratitude Post

“Dealing with leukemia is a marathon, but I’m not running it alone. Huge thanks to The Jackson Copeland Foundation for their support with my [travel/lodging/meds] costs. They are helping me focus on what matters most: getting better. Check out their mission at jacksoncopeland.org. #JacksonWouldGo #LeukemiaWarrior

Option B: The “Call to Action” (Zero Cost)

“I’m currently in the fight, but I want to make sure the next family has support, too. You can help me support The Jackson Copeland Foundation without spending a dime. Please go to their page, give them a follow, and share a post. It helps their mission reach the people who fund life-saving research! #JacksonWouldGo #JCF

Option C: The Milestone Post

“Big win today! [Finished a round of chemo / Counts are up / Headed home]. I’m pushing forward because #JacksonWouldGo. If you want to see how this amazing foundation supports patients like me, visit @JacksonCopelandFoundation.”


2. The Social Support Checklist

These four actions take less than 60 seconds but have a tremendous impact:

  • Review: Leaving us a review on Facebook shows other patients and families who need help that we are “the real deal” and ready to stand with them in this fight against leukemia.
  • Follow & Subscribe: Make sure you are following us on Facebook, Instagram, TikTok, YouTube, and LinkedIn.
  • The “Algorithm” Boost: Like and leave a short comment (even just a heart or “Keep fighting!”) on our latest posts.
  • Share a Story: Share one of our impact stories to your own profile, story, or reel.
  • Tag Us: If you post a photo, tag us so we can share your strength with the JCF community!

3. Downloadable Visuals

  • The Printable Sign: Download our official #JacksonWouldGo sign. Print it out or display it on your tablet for a quick “hospital selfie”, or when you reach a big milestone such as “day zero” or “ringing the bell”.
  • Foundation Logo: Download our logo to use in your own advocacy posts.

Why It Matters

By demonstrating our impact to the world, you help us maintain our Platinum Transparency rating with Candid/Guidestar. Your story proves to donors, corporate sponsors, and grantmakers that their contributions directly eliminate the financial and logistical barriers to life-saving care.

Thank you for fighting with us!